PUBLIC RELATIONS

 

The way businesses need to communicate today has undergone a radical shift, making PR one of the most strategic tools a company can utilize to communicate with its key audiences – customers, potential customers, investors, employees and others. We approach our work with this in mind.

We offer a full range of communications services, from strategy and message development, to implementation, ongoing media and analyst relations as well as results evaluation. Our work is designed to help clients solve challenges and take full advantage of opportunities. We do not believe in PR for PR’s sake-every media call made, every news release written, every article pitched and every event planned ties back to a bigger business objective.

Throughout our engagement with clients, we are laser focused on helping to clarify the vision, develop the right strategies and prioritize tactics to meet objectives. Our comprehensive services, experienced team and measurable results create value for our clients who look to us to fulfill a vital role in their organization’s continued success.

Basically, we operate on the principle that proactive PR requires a thorough understanding of the media. We know how to craft a story to suit the media outlets in Tanzania; we are always searching for the unique idea, the different angle and the fresh take on a familiar story. We are committed to working hard and applying our strategic thinking, creativity and media relations’ skills to help achieve client goals. We are focused on providing result-oriented solutions and also driven by our ability connections between our clients and the audiences important to them.

GOVERNMENT RELATIONS AND LOBBYING

Government Relations advisors at FINEAST helps clients to navigate the complex, time-consuming process of managing issues and relations with local, and central government in Tanzania. We have thorough experienced in most aspects of government relations and administrative and regulatory law, including in-depth knowledge of the legislative and regulatory processes that enables our consultants to develop strategies and solutions that preserve, protect and enhance clients’ business.

We do all these whilst understanding and taking into consideration that the environment in which public policy is developed in Tanzania is ever-changing and affected by multiple factors including politics, culture, history, legal decisions, interest groups, precedent and current affairs. Our team recognizes this and has local insight into the country’s specific issues and needs; strong connections to decision-makers at local and national levels; and extensive on the-ground expertise. With a thorough understanding of the complex legal and public policy issues facing clients virtually, we know what it takes to secure the best possible outcomes.

 

  • Develop, plan, execute and advise on Coordinating government relations strategies
  • Represent clients in their relationships with Municipal Councils, Regulators
  • Communicate clients’ interests to legislators, bureaucrats, organizations and associations to secure a broad base of support
  • Legislative bodies to various departments, agencies, boards and commissions
  • Appear on behalf of clients in negotiations, proceedings and hearings
  • Monitor the progress of bills from introduction through the legislative process
  • Lobby for legislation
  • Provide advice on regulatory issues
  • Analyze how a proposed bill or regulation will impact clients’ business and contact the key policymakers on their behalf
  • Monitor and participate in policy development proceedings on behalf of clients

EVENT MANAGEMENT

Through our experts’ experience built over 10 years, passion and imagination have been our recipe to delivering seamlessly executed events for our target clients and brands.

At FINEAST, our focus is to make each event unique, distinct and excellent powered by our personal network of only the finest vendors, top notch venues, and entertainment service providers, hence creative minds create events unparalleled by any other event planning organization.

With us, you only have to imagine and we’ll source the most cutting-edge fits & entertainment to transform the venue and your special day into an extraordinary and a memorable one.

EXPERIENTIAL MARKETING

FINEAST experiential marketing is crafted, thought through and well conceived with the sole aim of delivering powerful yet measurable experiential marketing solutions for brands in Tanzania. Over a period of time, a realization had crept in that it was essential to wipe the slate clean, reboot and start with a fresh perspective and newer approach methodologies to achieve solutions which are not just out of the world but accomplish as well, the objectives set by the brands in this market.

We have the capability, depth and experience to make brands thrive. Be it open market, neighborhood, modern trade or HORECA retail points. We have resources to operate, be it in rural or urban districts across zones in the country, with relevant, impactful and memorable brand experience.

CREATIVE and PRODUCTION SERVICES

FINEAST provides Creative Direction, Consulting, Design Services and Production Assistance on a wide array of creative projects.

We also provide professional guidance and assistance in Advertising, Media Planning and Implementation and Media Buying & Placement.

Our Creative and Production services include client consultations, concepts development, layout production, and comprehensives for:

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  • Display and Trade Show Exhibits
  • Identity Development, Logo Design, Branding
  • Brochures and Booklets
  • Posters
  • Annual Reports
  • Catalogs, Tear sheets, Newsletters
  • Self Promotion Materials
  • Advertising and Ad Design
  • Web Site Design
  • Radio & TV spots
  • Jingles and Documentaries
  • Billboard and Signage Design and Production
  • Package Design and Point-of-Purchase Displays
  • Book Design and Publishing Production
  • Marketing plans and collateral materials